I was a business analyst for many years, and the trick there was two stay at least five minutes ahead of my clients in terms of expertise. Free lance writing is not that different.
Organization is essential to the writer in order to produce professional high quality work. Do you find it hard to meet deadlines? Do you often find the work day coming to an end only to wonder where the time went? Do you find yourself skipping around over different projects trying to decide which ones need to be done first? If you answered yes to any of these questions, then you need to get organized.
If you’ve recently started a business, you’ve probably just put up you first website. Is it possible that you, in your virginal enthusiasm, got a little carried away with your inbound marketing?
For many of us, our websites are our principal method for attracting leads and new business. If you are not happy with your results so far, maybe a website makeover will give you the boost you need. Here are seven steps you can take to charge up your website and increase potential sales.
The JCPenny fiasco only pointed out what has been apparent for some time, Google and the other search engines are less sophisticated at weeding out link spam than they are given credit for. I believe part of the myth lies with AdWords, which makes a fine point about matching the relevancy of keywords to landing pages. In fact, if you attempt to use wildly inappropriate keywords, Google will hike up you CPC to the point where it’s unprofitable to proceed.
Google shoved the blade in, now Bing is twisting it. It seems apparent that SEO has suffered a horrible defeat at the hands of these two major search engines. With the adoption by Bing of Google’s strategy to localize and personalize search engine results pages (SERPs), we clearly see the victor planting its flag in the fertile soil of online marketing: all hail pay per click!
As the largest PPC business on the planet, Google AdWords stands ready to deliver those first page results you have spent so many months or years building through organic SEO. Delivered for a substantial price, of course. Continue reading “The Death of SEO” »